Contract Retention By Design

Keyne Continuum provides a structured framework that helps you to improve service performance, embed continuous improvement and innovation, and turn incumbent knowledge into evidence that wins again, helping your delivery teams to reduce delivery risks, strengthen relationships, demonstrate value, and reinforce your organisation as the right choice as a long-term service partner.

Enhance lifetime client and contract value through effective retention planning

Keyne Continuum™ is a Win-Again framework that focuses on contract retention leading up to formal procurement stages, and providing support through rebidding and remobilisation activities

Keyne Continuum is a win again framework for facilities and service contracts. It keeps retention on the agenda from day one, building a plan, gathering performance evidence, and aligning governance, innovation and client collaboration with measured benefits. Through phased activity it embeds health checks, continuous improvement, competitive insight, pricing strategy and evidence led proposal development, so incumbents present a compelling case at rebid. The result is lower risk, higher renewal probability and stronger client loyalty. In developing the framework, Keyne Group blends our extensive bid expertise with operational oversight across defence, government and complex service contracts. We embed clear governance, robust KPI insights, operational excellence, continuous improvement and innovation, all of which helps to build compelling evidence that makes renewal the natural next step.

How we can help you improve your contract retention rates

Service Excellence & Continuous Improvement
  • Keyne Group elevates service performance management with our blend of technical and operational expertise gained from managing and bidding for critical defence and government service contracts. We implement robust governance structures and our Keyne360™ KPI tracking systems that give both you and your client clear visibility into performance at all times.

  • Our Specialists can perform “contract health” audits at regular intervals, mirroring the best practices of FM retention leaders. When issues are identified, for instance, we swiftly mobilise improvement plans.

  • We understand that in defence and government settings, compliance (security, safety, regulatory) and quality standards are non-negotiable; our team’s background ensures no detail is overlooked in meeting these obligations.

Embedding Innovation and Value-Add Initiatives
  • Innovation is a cornerstone of Keyne Group’s value proposition. We help our clients embed new ways of working that drive efficiency within contracts, differentiating their services from the competition and providing clear quantifiable benefits.

  • Our Specialists work alongside your operational teams to help identify and deploy transformative technologies such as AI-driven maintenance scheduling, risk-based maintenance regimes, digital twin simulations for facility optimisation, or advanced data analytics for performance management.

  • We always tailor the solution to the context of the contract, the pursuit of value-for-money, and the desire to be different.

  • Importantly, Keyne ensures that any innovation we introduce aligns with standards such as ISO 56000 (Innovation Management) and supports collaborative frameworks like ISO 44001, which many government clients value.

Strengthening Contract Relationships & Collaboration
  • Keyne Group helps foster collaborative, high-trust relationships between our clients and their customers. We draw on the experience of our Specialists in bidding for and supporting large defence and government service accounts where collaboration is often mandated and mission-critical.

  • From day one, we can assist in establishing and facilitating joint governance forums with the client’s leadership, ensuring there is open dialogue about expectations, risks, and opportunities.

  • Our Specialists introduce best practices from the partnering ethos of government contracts such as creating a shared risk register, embedding a collaboration plan, or co-developing a roadmap for service evolution. Such practices make our clients an active participant in the contract’s success, deepening their investment in the relationship.

Strategically Positioning for Renewal Success
  • Our structured capture approach ensures your incumbent advantage translates into contract renewal success. Starting anywhere up to 12–18 months before rebid, our Specialists validate contract performance, outputs, and evolving objectives through targeted engagements.

  • We take advantage of lead-in time to leverage operational intelligence, develop evidence and case studies, and to capture the future needs of the client. The identification of likely competitors additionally helps to build a profile of the competitive landscape, offering a pathway to clear and compelling differentiators as well as identifying potential risks to retention.

  • Our robust commercial review, incorporating tailored price-to-win strategies, positions you competitively without compromising quality or profitability. Keyne Group ensures you enter every rebid fully prepared, strategically differentiated, and ready to win again.

How can you better prepare for contract renewal?

Download a copy of our retention playbook and start planning for the next generation of contract delivery

Keyne Group’s Continuum™ approach keeps retention firmly on the agenda from day one, ensuring contracts are managed with renewal in mind. By combining structured planning, performance insight, innovation, and competitive positioning, Continuum™ equips organisations to retain clients with confidence. Our sector expertise in defence and government means strategies are grounded in real operational understanding, not theory. We help identify what matters most to your client, capture it, and deliver it consistently. The result is a proven, repeatable process that reduces risk, builds loyalty, and makes renewal the natural next step, rather than a hard-fought negotiation. If you'd like a copy of our Continuum™ playbook, let us know, or get in touch with us today to find out how we can start your retention journey together.

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We help facilities and service organisations win more work, transform operations, and retain contracts by embedding work winning routines, improvements and strategic governance to raise win rates, reduce risk, and drive sustainable growth.